NB: The Fred Hollows Foundation Australia commissioned this research.
Investing in Vision is a landmark study that showed $4 of economic gain can be made for every $1 spent on eye health care in developing countries. The study provided compelling evidence of the need for greater government and donor investment in eye health services.

The Investing in Vision study was conducted by PricewaterhouseCoopers (PwC), an international consultancy firm with expertise in health economics and policy. The Fred Hollows Foundation commissioned it on behalf of a consortium of global eye health organisations.
An attractive brochure, Investing in Vision, highlights the key findings for the global study, including separate country analyses for Pakistan, Kenya and China. Researchers and advocates have widely cited the study for eye health and initial costings were published in the Indian Journal of Ophthalmology.
There are are seven reports in the study series:
- PricewaterhouseCoopers (PwC). (2013). Investing in Vision – comparing the costs and benefits of eliminating avoidable blindness and visual impairment.
- PricewaterhouseCoopers (PwC) & Three Rivers Consulting. (2013). The Price of Sight, The global cost of eliminating avoidable blindness.
- PricewaterhouseCoopers (PwC). (2013). A Benefits Framework for eliminating avoidable blindness and visual impairment.
- PricewaterhouseCoopers (PwC). (2013). The Value of Sight: A quantification of the benefits associated with eliminating avoidable blindness and visual impairment.
- PricewaterhouseCoopers (PwC). (2014). Bringing light to sight in Pakistan. The benefits of eliminating avoidable blindness and visual impairment: Pakistan country analysis.
- PricewaterhouseCoopers (PwC). (2014). Bringing light to sight in Kenya. The benefits of eliminating avoidable blindness and visual impairment: Kenya country analysis.
- PricewaterhouseCoopers (PwC). (2014). Bringing light to sight in Yunnan province, China. The benefits of eliminating avoidable blindness and visual impairment: Yunnan province, China country analysis.